How to Create a Social Media Marketing Strategy That Works
Social media: love it or hate it, it’s not going anywhere. But instead of getting sucked into the endless vortex of scrolling, liking, and posting on repeat, let’s talk strategy. A well-thought-out social media strategy is the number one shortcut to growth, without being glued to your phone 24/7. This strategy will help your social […]
Stress-Free SEO Principles to Grow Your Biz Fast
SEO can feel like that high-school maths homework you keep putting off because you’d rather be in bed watching trash TV (seriously, the trainwreck that is Love is Blind is calling). But the good news is, SEO doesn’t have to be complicated. You don’t need to turn into an SEO expert overnight or do a […]
Email Marketing Automation Strategy: A Guide to Doing Less
Email marketing sounds exhausting, right? Crafting newsletters, sales funnels, keeping subscribers engaged— Phew! It’s enough to make you want to crawl back into bed and hide under the covers. But, what if I told you that with the right email marketing automation strategy, you could handle all of that without breaking out in to a […]
5 Content Creation Ideas for Burnt-Out Business Owners
If going full goblin mode and binge-watching Mad Men sounds like your ideal weekend, but that nagging thought of “Ohhhh I should be creating content!” just keeps interrupting Don Draper’s masterful pitches, then this is for you… Because, most weekends, all you’d want to do is rot in bed and watch your latest Netflix hyper […]
How to Create TikTok Hooks to Grab Your Audience’s Eyeballs
What do looking for a man in finance and wanting to pat a dog have to do with anything? Well, they’re both examples of TikTok hooks that have turned into worldwide trends. The first has even propelled Girl on Couch to stardom with interviews galore. But how can you tap into a TikTok hook that […]
Stuck for new content ideas? 3 prompts to help
Imagine this… You’ve been staring at a blinking cursor for the past three hours, wondering what the heck you’re going to write about. You know you should write about something… But what? The only thing that comes to mind is all the viral TikTok videos on cute animals you’ve consumed lately, and no one wants to hear about […]
Will AI or ChatGPT Replace Copywriters? 😨
Is ChatGPT going to take over the world and enslave all human copywriters? According to some people in my TikTok comments, yes. (Apparently, it’s going to be my boss in 12 months.) 🙄 But will it? I’m not convinced. Right now, it looks like all of Silicon Valley is playing with artificial intelligence: […]
3 copywriting tips for the ultimate high-converting landing page (with examples!)
Here’s what’s going on right now… You’ve got a landing page. It’s live. You’re running ads to it. People are clicking on your ad! 🥳 And then… They bounce. Noooooo! This page is generating ZERO sales. 😨 “Why? What’s wrong with the page?!” First, let’s start with the copywriting facts: Good copywriting is all about your customer (not […]
How we helped Law by Mike achieve a 319% increase in qualified leads using Manychat
Client Michael Mandell, Law by Mike Lawyer and legal influencer with 10+ million combined followers Services we provided Brand identity and development, creative direction, copywriting, verification (blue check mark) of Instagram and GIPHY accounts, Manychat automation for Messenger and Instagram, bilingual automation creation for Ley de Mike (Spanish), SMS automation strategy and copywriting, project and […]