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Stuck for new content ideas? 3 prompts to help

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Imagine this… You’ve been staring at a blinking cursor for the past three hours, wondering what the heck you’re going to write about. You know you should write about something… But what? The only thing that comes to mind is all the viral TikTok videos on cute animals you’ve consumed lately, and no one wants to hear about […]

Is ChatGPT better than an expert copywriter? 😨

Is ChatGPT going to take over the world and enslave all copywriters? According to some people in my TikTok comments, yes. (Apparently, it’s going to be my boss in 12 months.) 🙄     But will it? I’m not convinced. Right now, it looks like all of Silicon Valley is playing with AI: Microsoft’s foray into […]

3 copywriting tips for the ultimate high-converting landing page (with examples!)

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Here’s what’s going on right now… You’ve got a landing page. It’s live. You’re running ads to it. People are clicking on your ad! 🥳 And then… They bounce. Noooooo! This page is generating ZERO sales. 😨 “Why? What’s wrong with the page?!”  First, let’s start with the copywriting facts: Good copywriting is all about your customer (not […]

How we helped Law by Mike achieve a 319% increase in qualified leads using Manychat

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Client Michael Mandell, Law by Mike Lawyer and legal influencer with 10+ million combined followers Services we provided Brand identity and development, creative direction, copywriting, verification (blue check mark) of Instagram and GIPHY accounts, Manychat automation for Messenger and Instagram, bilingual automation creation for Ley de Mike (Spanish), SMS automation strategy and copywriting, project and […]

3 secrets to high-converting Black Friday ad copy

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Black Friday is coming up! So right now, you may be feeling one of two ways… Camp A, like Leo here. It’s going to be a cryfest because you feel so overwhelmed…   Or you’re in Camp B… You’re super prepared – some might say over-prepared, but you know that’s not a thing! – because Black Friday […]

Avoid These 6 Copywriting Mistakes (Do THIS Instead)

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Wanna grab more customers by the eyeballs? 👀   Then you must avoid these 6 costly copywriting mistakes👇 1. No hook A hook gets people excited about what you’re writing. Try an open loop e.g. “Why Messenger is the #1 platform your business needs to survive.”  You gotta include this!  (Bonus points if you pair your […]

How To Price Your Services (So You Never Lose Out) Using These 7 Value Factors

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It’s a pretty common scenario. You’re talking to a client, and you want to price your services accordingly, but how? 😩 When quoting any agency project, you need to communicate value to the client. It sounds simple enough, but how do you do that? How can you avoid the inevitable “Oh, wow. That’s expensive” comment […]